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Trades · Midlands

Google & Meta ads forElectricians


Local advertising
We run Google and Meta ads for electricians across the Midlands: fault-finding, landlord EICRs, consumer unit upgrades, rewires and EV charger installs. Steady, profitable work rather than whatever happens to ring.

Right now, someone nearby is searching for what you do…

More value from every pound you spend. Every campaign is built to turn your budget into calls, bookings and customers you can count.


Why us

Why Midlands Ads
01

Focused on your return

We don't chase likes or vanity numbers. Every campaign is built to turn your budget into calls, bookings and paying customers you can count.

02

You see what it earns

Every month you get a short, plain summary. Not impressions and jargon, just clicks, leads and the money the work brought in.

03

Local knowledge that pays

We live and work in the Midlands and know its towns. We put your money on the search terms your customers actually use.


Electricians

How we advertise electricians

Electrical work splits into very different jobs, and they shouldn't share a campaign. An urgent fault, a landlord who needs an EICR, a homeowner planning a rewire and someone buying an EV charger all search differently, are worth different amounts to you and need different ads.

We build campaigns around the jobs you actually want more of, show your registration and reviews up front because trust wins electrical work, and track calls and forms so you can see which kind of job each pound of ad spend brought in.

Searches worth paying for
  • emergency electrician [town]
  • EICR certificate [town]
  • landlord electrical certificate
  • consumer unit replacement
  • house rewire cost
  • EV charger installation
  • electrician near me
  • commercial electrician [town]
Searches we keep out
  • electrician jobs
  • electrician course
  • electrician salary
  • how to wire a plug
  • diy
  • electrical wholesaler
Google or Meta?

Google for faults, certificates and anything with a deadline. Meta ads work for planned upgrades where a photo or short video helps, such as EV chargers, smart lighting or a tidy new consumer unit, and for staying in front of local landlords and homeowners between jobs.

Questions from electricians

Landlords must have their properties' electrics checked at least every five years, so EICR searches are steady and repeatable. Target 'EICR' and 'landlord electrical certificate' searches in your area, keep your Google Business Profile strong, and make it easy to book a test online or by phone.

For planned work, yes. EV chargers, rewires and upgrades suit Facebook and Instagram, where good photos and reviews persuade people over a few weeks. For urgent faults and certificates, Google usually brings better leads for the money.

With negative keywords. Searches like 'electrician jobs', 'electrician course' and 'electrician salary' are blocked from the start, and we review the search terms report regularly to add new ones.


Services


What we do

Six service lines, one goal: more enquiries from people in your area who are ready to buy. Pick one, or let us build the whole system.

Search · Local Services

Show up at the exact moment someone searches for your service. Campaigns built to keep you at the top and your cost per lead down.

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Facebook · Instagram · Reels

Stop the scroll in your local area. Visual campaigns and Reels that turn attention into bookings.

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Design · Build · Speed

A slow site loses customers. Fast, mobile-first pages designed to turn clicks into phone calls and enquiries.

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Content · Scheduling

Profiles kept active and professional. Content, scheduling and grid planning handled, so you stay top of mind in your towns.

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Call tracking · CRM · Follow-up

Never miss an enquiry. Call tracking, simple pipelines and instant automated follow-up so every lead gets answered.

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Identity · Strategy

Scale with one voice. We pair our ad work with specialist brand studios for an identity that lasts.

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Method

How we work

Four steps, the same for every client. Built around what a customer is actually worth to you.

  1. 01

    What a customer is worth

    A free call to work out what one new customer is worth to you. Everything after is built on that number, so we chase jobs that pay rather than clicks that look good on a chart.

  2. 02

    The plan

    Which platforms and what budget will bring you the most work for the least spend. You see where every pound goes, and what we expect back, before anything goes live.

  3. 03

    The launch

    We build the campaigns, write the copy and switch them on, then keep moving budget onto the ads that bring in real jobs.

  4. 04

    The check-in

    Every month, the numbers in plain English: enquiries, what each cost, and what they turned into. A straight answer on whether it's working.

Client reviews · 5.0 on Google
“On it with energy, just what we needed to get focused and aligned on marketing our engineering solutions.”
Reece Don Local Guide · 18 reviews
01 / 04

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